A workbook to help you find prospects and generate leads with social media
With more than one billion monthly active users on Facebook, and over 300 million monthly active users on Twitter, you have more potential than ever to get your name out, spread your content, and draw more people to your sites.
Smart inbound marketers practice social prospecting—the art of scouring the social web, identifying potential prospects for their business, engaging them, and drawing them to their sites and sales teams.
This workbook will teach you how to listen to social media conversations in order to generate leads for your business. Following the practical steps in each section, you’ll start engaging prospects on Twitter, LinkedIn, and Facebook to expand your reach.
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