Connecting Your Ideas
and Your Partners

With our channel marketing automation software, you can enable your channel partners to share your stories and ideas with the world.

Check Out the Software Learn About Our Services

trusted by these great brands
When you partner with Averetek, you'll have what you need to be successful.

looks good

Your brand, your image, your language - the platform becomes an extension of the work you do with your team and your channel partners.

Learn More>

Easy to Use

Simple workflows to help you and your team and your partners easily publish beautiful content and share it with the world. Be productive in minutes, not hours.

Learn More>

Expert Support

Concierge Services provide the support and guidance your team and your partners need to ensure successful outcomes. Available in a variety of languages and time zones.

Learn More>

— We Wrote the Book on Channel Marketing —

A real-world guide to Channel Marketing for beginners, practitioners, and executives.

Marketing Multiplied

By Mike Moore and Peter Thomas

Marketing Multiplied is your comprehensive guide to indirect channel marketing. We explore topics such as how best to engage channel partners, how to create programs that generate outcomes, how to develop the right mix of content, recruiting and hiring talented people, and how to provide meaningful incentives to your channel partners that motivate them to deliver results.

Learn More

Marketing Automation Software for Direct Sales and Channel Partners

Averetek supports the needs of more than 71,000 brands and channel partner organizations around the world by offering a suite of simple and effective marketing tactics that can be personalized and shared in minutes. 
  • Landing Pages
  • Email
  • Nurture Programs
  • Social Media Marketing
  • Content Syndication
  • Website Syndication
  • Events
  • Seminars
  • Webcasts
  • Lead Management
  • Microsites
  • Resource Center
  • Image Library
  • Video Library
  • Marketing Store
  • Services Catalog
  • Dashboards
  • Rich Reporting
  • Integrations and API
  • Training and Support

Learn More >
GDPR Self-Check for Marketers

GDPR Self-Check for Marketers

For any company who markets to citizens of the EU, GDPR compliance presents a new set of challenges. Learn about this new law and how to assess your marketing database to understand which contacts are affected.

Download the eBook

Channel Engagement Framework

Channel Engagement Framework

Is your channel execution as organized as you'd like it to be? In our experience, having a simple channel framework that you can use, internally and externally, helps drive alignment and expectations with all of the involved parties.

Download the Framework

Channel Marketing Bill of Materials

Channel Marketing Bill of Materials

While the Pragmatic Marketing Framework defines roles and responsibilities across the typical functions within a marketing organization, there’s still the question of what specific content and materials are needed to successfully execute campaigns in the modern world.

Download the eBook

Launch Communication Plan

Launch Communication Plan

You’re launching a new program or platform to increase partner engagement and you can’t wait to get your partners using it. Consider that how you communicate what you’re offering your partners is just as important as what you’re offering them. Learn how to make your new initiative successful with a communication plan that educates your partners on the value for them, stokes excitement, and gets partners engaging with the platform after launch.

Download the eBook

Lisa Penn SAP

We rely on Averetek to serve the needs of our channel globally. We have a strong partnership with their team.

Lisa Penn Senior Director, Global Channel Marketing, SAP
Liz Anderson Avalara

Averetek's channel marketing platform allows us to meet the needs of a myriad of partners in a structured and scalable way.

Liz Anderson Director, Partner Programs, Avalara
Jessica Walker-McFarland, Splunk

Averetek is central to our growing partner marketing program. With the platform’s capabilities, the team’s industry knowledge, and hands-on support, we are delivering better marketing campaigns faster, with and through our partners.

Jessica Walker-McFarland Director, Worldwide Partner Marketing, Splunk

Recent Blog Articles