Channel Marketing Simplified

With our channel marketing automation software, you can easily enable your channel partners to share your stories and ideas with the world. And with unlimited user pricing, you can invite everyone to the party.

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Marketing Automation Software for Direct Sales and Channel Partners

Averetek supports the needs of more than 71,000 brands and channel partner organizations around the world by offering a suite of simple and effective marketing tactics that can be personalized and shared in minutes. 

  • Landing Pages
  • Email
  • Nurture Programs
  • Social Media Marketing
  • Content Syndication
  • Website Syndication
  • Events
  • Seminars
  • Webcasts
  • Lead Management
  • Microsites
  • Resource Center
  • Image Library
  • Video Library
  • Marketing Store
  • Services Catalog
  • Dashboards
  • Rich Reporting
  • Integrations and API
  • Training and Support
GDPR Self-Check for Marketers

GDPR Self-Check for Marketers

For any company who markets to citizens of the EU, GDPR compliance presents a new set of challenges. Learn about this new law and how to assess your marketing database to understand which contacts are affected.

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Channel Engagement Framework

Channel Engagement Framework

Is your channel execution as organized as you'd like it to be? In our experience, having a simple channel framework that you can use, internally and externally, helps drive alignment and expectations with all of the involved parties.

Download the Framework

Channel Marketing Bill of Materials

Channel Marketing Bill of Materials

While the Pragmatic Marketing Framework defines roles and responsibilities across the typical functions within a marketing organization, there’s still the question of what specific content and materials are needed to successfully execute campaigns in the modern world.

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Launch Communication Plan

Launch Communication Plan

You’re launching a new program or platform to increase partner engagement and you can’t wait to get your partners using it. Consider that how you communicate what you’re offering your partners is just as important as what you’re offering them. Learn how to make your new initiative successful with a communication plan that educates your partners on the value for them, stokes excitement, and gets partners engaging with the platform after launch.

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Lisa Penn SAP

We rely on Averetek to serve the needs of our channel globally. Through a strong partnership with their team, we've been able to deliver a rich set of marketing capabilities to our diverse partners around the world.

Lisa Penn Senior Director, Global Channel Marketing, SAP
Chris Szarlacki, SonicWall

Averetek's channel marketing platform allows us to help partners generate more leads than previous tools. A key benefit is an ability to quickly publish content to share with partners which is essential in the fast-moving world of security software.

Chris Szarlacki Director of Channel Marketing, SonicWall
Jessica Walker-McFarland, Splunk

Averetek is central to our growing partner marketing program. With the platform’s capabilities, the team’s industry knowledge, and hands-on support, we are delivering better marketing campaigns faster, with and through our partners.

Jessica Walker-McFarland Director, Worldwide Partner Marketing, Splunk